Isn’t Water the Main Ingredient?

Apparently, someone has no idea about how the world works. Coffee doesn’t come out of trees, it’s brewed! We use grains or powdered coffee and mix it water! Therefore, you can’t drink coffee without using water! So how are people supposed to save water by drinking more coffee?

If they were saying something like Save Water, Drink Wine, things would make a lot more sense. While encouraging the consumption of alcohol might not be the best decision for every brand, making incoherent statements such as this one is far from a positive action for their business.